AMA Training Program Management

Services

  • UX Defintion

  • Messaging Strategy

  • Microsite Design & Development

  • Campaign Brand Identity

  • Video Series

  • Social Media Management

  • Ongoing Support

Client
American Medical Association (AMA)

Project Overview

The American Medical Association enlisted my team to help them reach very aggressive KPIs around engagement for their Pre Diabetes Prevention training program relaunch.

After years of in-person visits and one-pager handouts they needed a more efficient and sustainable long term solution. We delivered a robust digital experience that promoted interaction across owned and paid channels through gamification and strategic messaging.

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